Editing & Marketing / Social Media / Editing & Marketing

Imagine you go to your local market to do some shopping. You have your list and you browse the aisles, choosing the products you want and the products you know … you’ve bought them before. But what if you want to try something new, say a loaf of bread or a box of cereal? In my market, these two products line either side of a long aisle, and...

Publishing / Editing & Marketing / Social Media / Editing & Marketing

You may find yourself with a little extra time on your hands these days — but how can you spend it productively? In this blog from TEC's archives, former TEC Editor Nina Hoeschele muses on how authors can approach blending marketability with their writing.   *****   Nothing has ever shaken my editorial self as much as this comment did. It came from an influential editor from a successful publishing company who was telling...

Publishing / Editing & Marketing

Here at TEC, we receive calls from potential clients who are new to the writing process. The usual questions are about our services and rates, and about the work we do. In explaining what we do, we naturally ask the caller about their projects. Since we only work on nonfiction content, this is important for us to know. We have noted with some curiosity a rather...

Publishing / Editing & Marketing

As an author, you probably think about the relationship you want to have with your readers. After all, you are writing to appeal to your audience, and that fact will influence many decisions you make along your writing journey. But how often do you stop to consider the relationship you may have with your publisher? What if you submit your manuscript to a traditional publisher (rather than choosing...

Publishing / Editing & Marketing

This week, we took a look at some of our popular archived posts and decided to share this one with you one more time! We hope it helps you achieve your publishing goals, and remember, you can always give us a call if you need guidance.   *****   So, you've finished your manuscript. Congratulations! Now, it's time to think about next steps. If your dream is to be traditionally published,...

Publishing / Editing & Marketing

So you’ve finished your book — congratulations! If you want to pursue the route of traditional publishing, it’s time to start thinking of how to put together your submission information. One part of that process (for both fiction and non-fiction) is crafting what’s known as “the hook. ” The hook is an important part of the marketing process, and it’s a step you don’t want to rush.   The Hook:...

Event / Editing & Marketing / Language & Editing

On June 18, 2019, we attended Book Summit 2019 at Toronto’s Harbourfront Centre. It was a gorgeous day to be on the waterfront — breezy, warm, and not a cloud in the sky. At last, the first hint of summer weather. Such a great setting for this annual event celebrating Canadian book publishing. In this blog, we cover the key points (and more) about the sessions...

Editing & Marketing

A few weeks ago an author approached The Editing Company for some help with rewriting the synopsis of her manuscript. I was lucky enough to be put to the task.   Writing a synopsis is quite the creative challenge. It requires you to sculpt the manuscript down to its best and most vital parts and make them flow as tightly as possible. As I worked through our client’s...

Publishing / Editing & Marketing

 So, you've finished your manuscript. Congratulations! Now, it's time to think about next steps. If your dream is to be traditionally published, then you have a bit more work in your future — creating submission packages. If you're not sure where to start with this process, read on!  We'll help you through it step by step.   Do Your Research   This step can entail quite a bit of work. ...

Publishing / Editing & Marketing / Social Media / Editing & Marketing

From its role in political elections, influencing fashion and beauty standards, launching careers, and empowering the activists of today, social media has become a tool that is powerful, fascinating, and sometimes quite daunting. As a writer or editor, social media gives you a lot of room to experiment, connect, build, and grow. If you are working in the literary fields and are still feeling hesitant about dipping into...

Editing & Marketing

Here at TEC, we receive calls from potential clients who are new to the writing process. The usual questions are about our services and rates, and about the work we do. In explaining what we do, we naturally ask the caller about their projects. Since we only work on nonfiction content, this is important for us to know. We have noted with some curiosity a rather...

Editing & Marketing

  Recently, we created a worksheet for self-publishing authors to calculate a rough estimate of what their costs for editing services might be. Budgeting your money in order to self-publish is a smart move---there are so many different services you might need for your book, anything from developmental or copy editing to cover design, formatting, or printing. There are lots of resources on the web that can assist you...

Editing & Marketing

A few weeks ago an author approached The Editing Company for some help with rewriting the synopsis of her manuscript. I was lucky enough to be put to the task.   Writing a synopsis is quite the creative challenge. It requires you to sculpt the manuscript down to its best and most vital parts and make them flow as tightly as possible. As I worked through our...

Editing & Marketing

Nothing has ever shaken my editorial self as much as this comment did. It came from an influential editor from a successful publishing company who was telling me about what to look at when considering a book. The advice had little to do with the uniqueness of the work, the style, the quality; instead it was all trends, what was in season. And then I was told to...