To Err is Human: Take Book Covers, for Example
They say you can’t judge a book by its cover. Really? While the saying may be metaphorically true, in a literal sense, as any book publishing professional can tell you, if a book cover doesn’t give you a pretty good idea of what’s inside, it has failed. A book cover’s visual appeal needs to be such that any prospective book buyer can see at a glance that the...
Read More